From the Cities to the Shores: Ascott Introduces Two Pioneering Beachfront Properties to its Expanding Portfolio in the Philippines

HOTEL NEWS > PHILIPPINES > THE ASCOTT LIMITED > PREFERENCE HOTELS & CITADINES



MANILA, Philippines (February 27, 2024) -- The Ascott Limited Philippines, a leading lodging owner-operator, proudly announces the groundbreaking signing of two properties, marking a significant milestone in its commitment to innovation and excellence in the country's hospitality sector. These new signings not only expand Ascott's portfolio but also signify a strategic shift to include resort and cultural destinations in its management scope.

The first property, situated amidst the breathtaking landscapes of Siargao, marks a historic moment as it introduces Ascott's esteemed Preference label to the Philippines for the first time. "The debut of our Preference property in the Philippines is a testament to Ascott's dedication to delivering exceptional experiences for our guests," says Senior Business Development Manager Katrina Tordilla. "We are thrilled to unveil a property that showcases the natural beauty and heritage of Siargao while providing guests with bespoke service and curated amenities. This landmark property adds a sixth brand to our growing portfolio, alongside Ascott, Somerset, Citadines, lyf, and Oakwood, and represents our commitment to offering guests a diverse range of hospitality experiences."

Scheduled to open its doors in 2027, the 45-room development will feature beach and garden villas alongside lagoon hotel suites, catering to diverse accommodation preferences. Guests can anticipate a range of facilities, including a resort pool, eco-gym, wellness spa, all-day dining restaurant, beach bar, events hall, and lounge, promising a truly immersive tropical getaway.

The second property, Citadines Mactan Cebu, marks Ascott's entry into Mactan Island, Cebu, a strategic hub for MICE and leisure activities. "We are excited to introduce Ascott's signature hospitality to Mactan Island," shares Tordilla. "With its strategic location and world-class amenities, Citadines Mactan Cebu is poised to redefine the island's hospitality landscape."

Scheduled to open in January 2028, the 200-room property will be part of a dynamic mixed-use resort development, featuring a restaurant, guest lounge, ballroom, pool, spa, and launderette. This property underscores Ascott's edge in bridging business travel and relocation with leisure and recreation.

These two signings mark a pivotal moment for Ascott in the Philippines, as they represent the company's first foray into resort properties and leisure destinations, as well as the introduction of the Preference brand to the country. "We are proud to pioneer this transition and expand our portfolio with these exceptional properties," concludes Country General Manager Philip Barnes. "These signings reaffirm Ascott's commitment to innovation, excellence, and providing guests with unparalleled hospitality experiences." This also brings Ascott's portfolio in the Philippines to 32 properties, marking a significant milestone in its growth within the country's dynamic hospitality market.